Driss Fedoul is leading one of Africa's largest vehicle and consumer finance institutions through a period of strong commercial growth, strategic renewal and digital transformation. Under his leadership, Wafasalaf recorded net financing production of MAD 9.76 billion in 2025, an increase of 26.2%, while maintaining its position as Morocco's leading consumer finance company. Serving around 1.5 million households and financing approximately one-third of all vehicles purchased on credit in Morocco, Wafasalaf continues expanding access to mobility and consumer finance while advancing its Vision 2030 strategy.