Azeddine Guessous

ASSETFIN100 I 2026

Azeddine Guessous

Azeddine Guessous — Snapshot, Highlights and Citation
Recognition Citation

Maghrebail reinforced its leadership in Morocco’s leasing market by increasing annual leasing production to almost MAD 5 billion in 2025, representing growth of 26%. Under the leadership of Azeddine Guessous, the company also maintained the country’s leading position in both lease outstandings and new business production while expanding financing for vehicles, equipment and commercial property. The performance illustrates how leasing is becoming an increasingly important source of capital for productive investment across the Moroccan economy.

Profile Snapshot

Position
Chairman & Chief Executive Officer
Company
Maghrebail
Country
Morocco
Sector
Asset Finance & Leasing
Asset Focus
Vehicles, industrial equipment, machinery and commercial property
Assessment
January 2025 – June 2026

2025–2026 Highlights

Annual Production MAD 5 Billion Leasing production approached MAD 5 billion in 2025.
Annual Growth 26% New leasing production increased by 26%.
Movable Assets +18.5% Equipment leasing continued expanding.
Real Estate Leasing +64% Property leasing recorded the strongest growth.
Market Leadership No. 1 Position Maghrebail retained leadership in both outstandings and annual production.
Net Lease Portfolio MAD 13.3 Billion Net lease portfolio increased 7.0% while maintaining a market share of 22.7%.

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