A Partnership in Motion: NCBA and Rubis Energy Kenya Strengthen Ties Through Fleet Modernization

Recently, NCBA Bank has reinforced its long-standing partnership with Rubis Energy Kenya through the handover of 24 new Chery Tiggo vehicles, further strengthening a relationship that has spanned more than two decades.

The latest delivery forms part of a comprehensive fleet leasing arrangement under which NCBA finances and manages a total fleet of 72 passenger and commercial vehicles for Rubis Energy Kenya. The programme is designed to support the energy company’s nationwide operations while enabling it to optimize capital deployment and maintain high operational efficiency.

The partnership reflects a growing shift among Kenyan corporates towards asset-light operating models that allow businesses to preserve capital while modernizing critical assets.

Speaking during the handover ceremony, NCBA Bank Kenya Managing Director, James Gossip, said the milestone demonstrates the strength of the long-standing relationship between the two organizations and underscores NCBA’s role as a strategic business partner.

“Our relationship with Rubis Energy Kenya is founded on more than 20 years of trust, collaboration and shared growth,”* said Gossip. *”Over time, we have evolved from being purely a banking provider to becoming a strategic partner, delivering tailored financial solutions that drive operational efficiency and sustainable growth.”*

He noted that NCBA’s approach centres on understanding each client’s business model, industry dynamics and growth ambitions before structuring customized financing solutions.

“We do not offer one-size-fits-all products. Every solution is developed around the unique needs of our clients, enabling us to create long-term value that extends well beyond financing,”* he added.

The transaction comes at a time when businesses across Kenya are increasingly prioritizing capital efficiency amid changing economic conditions. While economic growth is expected to remain resilient, organizations continue to navigate rising financing costs, currency volatility and evolving market dynamics, prompting greater demand for flexible financing structures.

Asset finance solutions such as leasing and hire purchase are increasingly emerging as essential tools for companies seeking to preserve working capital while maintaining access to modern equipment and fleets.

NCBA remains a market leader in asset finance, commanding an estimated 35 per cent market share as of April 2026, positioning the Bank strongly to support businesses across key sectors of the economy.

For Rubis Energy Kenya, the fleet renewal programme is expected to enhance mobility, improve service delivery and support the company’s extensive nationwide operations.

Frederic Joseph Maupetit, Managing Director of Rubis Energy Kenya, welcomed the new fleet, noting that the investment would directly support employees responsible for serving customers across the country.

“Our business depends on teams that are constantly on the move—serving more than 300 service stations and thousands of commercial and industrial customers nationwide,”* he said. *”These vehicles represent an investment in our people. By equipping them with reliable and modern tools, we are enhancing service delivery and strengthening our commitment to customers.”*

The initiative also highlights the value of collaboration across the automotive and financial sectors. Aurélien Glay, Managing Director of Salvador Caetano Kenya, said successful fleet programmes require more than simply supplying vehicles.

“From the outset, this partnership has been about understanding customer requirements, structuring the right financial model and delivering a solution that creates value for all stakeholders,”* he said.

Beyond leasing, NCBA provides Rubis Energy Kenya with access to a broad suite of corporate banking services, including trade finance, cash management, investment banking and insurance solutions, enabling the energy company to address both financing and operational requirements through a single integrated platform.

The energy sector remains a strategic focus for NCBA, reflecting its importance in supporting industrial activity and economic growth. Continued growth in fuel and electricity consumption across Kenya has reinforced the need for innovative financing solutions that enable businesses to expand efficiently while preserving capital.

Since 2004, NCBA and Rubis Energy Kenya have continued to build a partnership anchored on trust, innovation and shared growth. The latest fleet renewal programme demonstrates how structured asset finance solutions can help businesses improve operational efficiency, optimize capital allocation and scale sustainably.

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